Ocean

Handcrafted jewelry brand website designed to highlight meaningful, artisan-made pieces through a warm and authentic digital experience. The site emphasizes storytelling, craftsmanship, and accessibility, presenting each collection with clarity and purpose.

Strategy, Ecommerce, Branding

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Elegant, editorial-style homepage designed to introduce the brand’s handcrafted jewelry through strong typography, refined imagery, and a calm, immersive visual narrative.

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Responsive mobile layout that preserves the brand’s visual identity while delivering a seamless and intuitive shopping experience across devices.

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Highlights new and featured pieces with a clean product grid and lifestyle imagery that emphasizes craftsmanship and material detail.

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Story-driven section that communicates the brand’s inspiration, cultural influences, and handcrafted process through balanced typography and imagery.

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Minimal, typography-led category layout that allows users to explore collections effortlessly while reinforcing the brand’s refined aesthetic.

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Showcases bestselling pieces with clear product presentation and subtle emphasis on design detail, material quality, and visual harmony.